The Cocktail Co.
The Cocktail Co. have carefully crafted a suite of outstanding bar quality cocktails that are perfect for treating a friend, girls night in, fun date nights or simply enjoying at home. No equipment or extra ingredients are required, just ice it, shake it and serve.
Our first project with The Cocktail Co. was the development of their social media strategy. This involved search and selection of appropriate influencers, managing these relationships and ensuring The Cocktail Co. was featured on the influencers channels. We also now manage the calendar of content on The Cocktail Co.’s own social channels, producing monthly lifestyle and product photography, running competitions and producing reels.
With an expanding following on social, a new website was required. We designed the website, shot fresh photography and created a stop motion video to demo how the product is used. We also defined the user experience, created a bespoke ‘box builder’ function and oversaw the website build.
Today, The Cocktail Co.’s products are available to buy in Morrisons, Booths Country and farm stores across the UK.
“I was so impressed with the research Blossom did to find us the right influencers and how they managed our social strategy so effectively. Their insights and incredible creativity are a real winning formula.”
Abby Matthews, Co-founder, The Cocktail Co.