Motel One is a Munich-based company, founded in 2000, that offers a unique combination of high-quality interiors, exclusive design, excellent service and outstanding city centre locations at attractive prices. The brand currently operates 88 hotels across Europe, the UK and the United States, with many more hotels in the pipeline.
We worked with Motel One on the launch of their new hotel in St Peter’s Square, Manchester city centre. This involved close collaboration with the hotel’s interior designer, the PR agency and Motel One’s own marketing team, on video content that profiled the design ethos of the brand and the inspiration for the new hotel.
Speaking in German, the interior designer spoke at length about her design choices, on everything from fabrics to lighting, furniture to wallpaper. Working with Motel One we produced a final edit that captured why every detail of interior design is so important to the brand.
We also shot photography of employees, the hotel suites, reception, communal, external and meeting areas, always giving attention to design details and how people enjoy different spaces. We also captured an exclusive champagne event for media and influencers.