Listed on the Nasdaq and headquartered in New York, Braze is a customer engagement platform that gets the right message to the right customer on any channel. Brands worldwide rely on Braze to bring their customer experiences to life by making them more relevant and meaningful.
This software giant has a growing number of offices around the world, including in Austin, Berlin, Chicago, Paris, San Francisco, Singapore and Tokyo. All have interiors and facilities that powerfully represent the ambition and values of the brand. We were asked to produce a film that captured the Braze brand and the exciting event of Braze moving into 49,000 square feet landmark offices in Broadgate, London.
The focus for the video was building anticipation amongst colleagues who were getting ready to move in and promoting Braze’s London presence to external audiences. The production turnaround time was incredibly fast, so we opted to shoot the two days we had on site on an iPhone using a gimbal, and edited and overlaid music in phone. This enabled us to edit and hand over the finished reel to Braze marketing in New York in a matter of hours.
As well as showcasing extensive design features, murals, offices, meeting rooms, breakout spaces, curated furniture, dramatic views and the local area, we also subsequently filmed the incredible reaction of staff entering the new London office for first time. The reel is the most viewed and liked Braze post to date.
“This looks awesome!! I’ve shared this around with my team who were so impressed with the quality. You brought our vision to life and we couldn’t be more excited to share this via social tomorrow.”
Erin Pricoli, Senior Communications Associate, Braze
Over two days we shot photography showcasing the extensive design features, murals, offices, meeting rooms and breakout spaces, curated furniture, dramatic views and local area. We were also on hand to capture the incredible reaction of staff entering for the first time, the spaces coming to life as people made it their new home and the celebrations that ensued.